The Roewe M7 DMH Launches, Redefining the King of New Energy Era Family Sedans with a Limited-Time Price Starting at RMB 85,800
On September 17, 2025, The long-range mid-to-large luxury sedan, the Roewe M7 DMH, has officially launched. The new model is available in three trims: the 160km Comfort, 160km Luxury, and 160km Premium, with a manufacturer's suggested retail price (MSRP) ranging from RMB 97,800 to RMB 114,800. For a limited time, customers who place a firm order by October 31 (inclusive) will benefit from a limited time price of RMB 85,800 to RMB 102,800. Furthermore, they will qualify for exclusive launch incentives valued at up to RMB 18,000. These include a “lifetime warranty on five major vehicle components” and “lifetime protection against spontaneous combustion”.
As the King of the New Energy Era Family Sedan, the Roewe M7 DMH deeply understands every detail of family travel. It redefines the intelligent interaction with the world's first integrated “Doubao Deep Thinking AI Model”. For unparalleled comfort, it creates a class-exclusive panoramic sofa recliner and an mCDC dynamic suspension system, achieving a truly first-class cabin experience. Crowned with a best-in-class CLTC all-electric range, the M7 DMH empowers worry-free journeys for the entire family.
A Mobile Space: Unprecedented Comfort with the Panoramic Sofa Recliner and Cutting-edge materials
The essence of a family sedan is a “mobile space”, the Roewe M7 DMH redefines the standard of seat comfort with craftsmanship spirit, ensuring every family member to enjoy peace of mind and comfort while traveling. The class-exclusive panoramic sofa recliner supports one-click folding for the passenger seat. This creates an exclusive, extra-long leg rest for rear passengers while elevating their field of view by 38 degrees, providing a warm and comfortable cabin environment perfect for effortless conversation and shared moments.
The comfortable and thoughtful driving experience comes from the “Muse Comfort Seat” equipped on the Roewe M7 DMH. It incorporates cutting-edge materials that expertly balance plush comfort, robust support, and long-lasting durability. This is complemented by a class-exclusive mCDC dynamic suspension system, which ensures remarkable stability over bumps, confident composure around corners, and a noticeably smooth even on long journeys.
A New Era of Intelligent Mobility: the World's First Integrated “Doubao Deep Thinking AI Model” and AI-Assisted Driving
In the intelligent era, a family sedan's smart capabilities must transcend a mere collection of features to achieve true communication, reasoning, contextual awareness, and vehicle control. The Roewe M7 DMH debuts the world’s first “Doubao Deep Thinking AI Model”. It redefines the human vehicle interaction with the concept of "AI intelligent cabin capable of deep thinking", achieving a leap from command based to natural human sensory interaction.
The Roewe M7 DMH also features a class-leading mobile connectivity ecosystem, compatible with all major smartphone brands including OPPO, vivo, Xiaomi, Huawei, and Apple. This enables a seamless integration that brings your phone's interface to the car's display, allowing apps to flow effortlessly between devices.
DMH 6.0: Setting a New Benchmark for Hybrid Sedan
160km CLTC All-Electric Range, 2L-Class energy consumption, and a Lifetime Warranty on five major vehicle components
The long all-electric range, ultra-low energy consumption, and comprehensive lifecycle support are the core demands of hybrid vehicle users and the ultimate benchmarks for product excellence. Powered by the advanced DMH 6.0 super hybrid system, the Roewe M7 DMH achieves a class-leading CLTC all-electric range of 160km, far exceeding the industry norm of 100-150km. It offers a massive combined CLTC range of 2,050km on a full fuel tank and battery, with ultra-low energy consumption of just 2L/100km, providing to a fuel cost of under RMB 0.2 per kilometer1. This delivers the ideal driving experience: all-electric comfort for daily trips and hybrid efficiency for long journeys.
Furthermore, the Roewe M7 DMH comes with a “lifetime warranty on five major vehicle components”: the engine, transmission, drive motor, motor controller, and battery pack. For the first private owner, this warranty has no time or mileage limitations.
Fusion of Oriental Aesthetics and Modern Pragmatism: original design and generous interior space
As the first flagship production model derived from the Pearl concept car, the Roewe M7 DMH was personally built by the former Rolls-Royce design director, Jozef Kaban. The design synthesizes Eastern philosophy of formal elegance with modern surfaces. It presents a premium quality through flowing lines and dynamic light play, establishing a new realm of "Confidence, Elegance, and Dignity". With a nearly 5-meter length, a 2820mm wheelbase, and a class-leading interior space efficiency rate of 85.5%, the Roewe M7 DMH guarantees a relaxed and comfortable experience for every occupants.
With its core philosophy of "Da Mei HaoDMH", the Roewe M7 DMH comprehensively meets the real needs of families with comfortable cabin, intelligent technology, hybrid performance, and luxurious design. As a plug-in hybrid priced under RMB 100,000, it demonstrates the potentiality of a future bestseller, being the quality choice for a growing number of families.
1 Based on Shanghai's price of RMB 7.08/L for 92# gasoline.
